According to iPay88 co-founder and executive director Lim Kok Hing, the pandemic has generally driven the digitalisation of businesses, with more merchants enabling at least one online channel – whether to set up their own webstore or sell via a marketplace – to stay afloat. Accordingly, online touchpoints increased by 30% in 2020, to over 37,000 as more merchants shifted their businesses online. Observing these trends, iPay88 has expanded its e-wallet support while strengthening its existing partnership with Shopee by integrating the e-commerce platform’s e-wallet, ShopeePay as an option within its payment gateway solution. “ShopeePay’s integration into our payment solutions is needed as we foresee that there will be a continued e-wallet demand for payments even as Malaysians seek rewards in the form of points, cashbacks and discounts in this trying time,” said Lim. Meanwhile, ShopeePay head Alain Yee noted the phenomenal growth of e-wallets over the past year, saying that their e-wallet saw its highest user growth rate in Kelantan, Kedah and Perak. Consumers can now use ShopeePay at online touchpoints such as Al-Ikhsan Sports, Delivereat, MPH Online, Photobook, Signature Snack, Tune Talk and more. Shopee is currently now running a promotion whereby those who spend at least RM 15 using ShopeePay at these merchants will be rewarded with a cashback of up to RM3. This promo is valid at offline merchants that accept ShopeePay as well. For further details, just head on to Shopee’s official website. (Source: iPay88 / Shopee.)